Taschen LOGO MODERNISM
Taschen LOGO MODERNISM
Taschen LOGO MODERNISM
Taschen LOGO MODERNISM
Taschen LOGO MODERNISM
Taschen LOGO MODERNISM
Taschen LOGO MODERNISM
Taschen LOGO MODERNISM
Taschen LOGO MODERNISM
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  • Load image into Gallery viewer, Taschen LOGO MODERNISM
  • Load image into Gallery viewer, Taschen LOGO MODERNISM
  • Load image into Gallery viewer, Taschen LOGO MODERNISM
  • Load image into Gallery viewer, Taschen LOGO MODERNISM
  • Load image into Gallery viewer, Taschen LOGO MODERNISM
  • Load image into Gallery viewer, Taschen LOGO MODERNISM

Taschen LOGO MODERNISM

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Rp 1.640.000
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Rp 1.640.000
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Modernist aesthetics in architecture, art, and product design are familiar to many. In soaring glass structures or minimalist canvases, we recognize a time of vast technological advance which affirmed the power of human beings to reshape their environment and to break, radically, from the conventions or constraints of the past. Less well-known, but no less fascinating, is the distillation of modernism in graphic design.

This unprecedented TASCHEN publication, authored by Jens Müller, brings together approximately 6,000 trademarks, focused on the period 1940–1980, to examine how modernist attitudes and imperatives gave birth to corporate identity. Ranging from media outfits to retail giants, airlines to art galleries, the sweeping survey is organized into three design-orientated chapters: Geometric, Effect, and Typographic. Each chapter is then sub-divided into form and style led sections such as alphabet, overlay, dots and squares.

Alongside the comprehensive catalog, the book features an introduction from Jens Müller on the history of logos, and an essay by R. Roger Remington on modernism and graphic design. Eight designer profiles and eight instructive case studies are also included, with a detailed look at the life and work of such luminaries as Paul Rand, Yusaku Kamekura, and Anton Stankowski, and at such significant projects as Fiat, The Daiei Inc., and the Mexico Olympic Games of 1968. An unrivaled resource for graphic designers, advertisers, and branding specialists, Logo Modernism is equally fascinating to anyone interested in social, cultural, and corporate history, and in the sheer persuasive power of image and form.
With Credit Card
BCA Klikpay
3 Months Installment
Rp 546.666,66 / Month
6 Months Installment
Rp 273.333,33 / Month

Currently, we are very pleased to inform you that we ship to all across Indonesia. We have two different shipping methods that you are free to choose. Please note that the orders generally take 1­-2 business days to process in the warehouse before shipping. This processing time only applied to standard ground shipping.

  • JNE Next Day

You can expect your order to arrive the next day after we place them for delivery (Jakarta Area)
and 1-2business days (outside Jakarta) when placed before 2 p.m Indonesia Western Time.

  • JNE Regular

You can expect your order to arrive 2-3  business days when placed before 2 p.m Indonesia Western Time

  • Sicepat BEST

You can expect your order to arrive the next day after we place them for delivery (Jakarta Area)
and 1-2business days (outside Jakarta) when placed before 2 p.m Indonesia Western Time.

  • Sicepat Regular

You can expect your order to arrive 2-3  business days when placed before 2 p.m Indonesia Western Time

  • Sameday Delivery

Orders after 12:00 will be processed the next day

We hope you’re delighted with your order. If you’re not perfectly satisfied, please notify us at Info@artandscience.id. We will do everything that we can to fix the issue.
Description
Modernist aesthetics in architecture, art, and product design are familiar to many. In soaring glass structures or minimalist canvases, we recognize a time of vast technological advance which affirmed the power of human beings to reshape their environment and to break, radically, from the conventions or constraints of the past. Less well-known, but no less fascinating, is the distillation of modernism in graphic design.

This unprecedented TASCHEN publication, authored by Jens Müller, brings together approximately 6,000 trademarks, focused on the period 1940–1980, to examine how modernist attitudes and imperatives gave birth to corporate identity. Ranging from media outfits to retail giants, airlines to art galleries, the sweeping survey is organized into three design-orientated chapters: Geometric, Effect, and Typographic. Each chapter is then sub-divided into form and style led sections such as alphabet, overlay, dots and squares.

Alongside the comprehensive catalog, the book features an introduction from Jens Müller on the history of logos, and an essay by R. Roger Remington on modernism and graphic design. Eight designer profiles and eight instructive case studies are also included, with a detailed look at the life and work of such luminaries as Paul Rand, Yusaku Kamekura, and Anton Stankowski, and at such significant projects as Fiat, The Daiei Inc., and the Mexico Olympic Games of 1968. An unrivaled resource for graphic designers, advertisers, and branding specialists, Logo Modernism is equally fascinating to anyone interested in social, cultural, and corporate history, and in the sheer persuasive power of image and form.
Sizing
Installment
With Credit Card
BCA Klikpay
3 Months Installment
Rp 546.666,66 / Month
6 Months Installment
Rp 273.333,33 / Month
Shipping

Currently, we are very pleased to inform you that we ship to all across Indonesia. We have two different shipping methods that you are free to choose. Please note that the orders generally take 1­-2 business days to process in the warehouse before shipping. This processing time only applied to standard ground shipping.

  • JNE Next Day

You can expect your order to arrive the next day after we place them for delivery (Jakarta Area)
and 1-2business days (outside Jakarta) when placed before 2 p.m Indonesia Western Time.

  • JNE Regular

You can expect your order to arrive 2-3  business days when placed before 2 p.m Indonesia Western Time

  • Sicepat BEST

You can expect your order to arrive the next day after we place them for delivery (Jakarta Area)
and 1-2business days (outside Jakarta) when placed before 2 p.m Indonesia Western Time.

  • Sicepat Regular

You can expect your order to arrive 2-3  business days when placed before 2 p.m Indonesia Western Time

  • Sameday Delivery

Orders after 12:00 will be processed the next day

Returns
We hope you’re delighted with your order. If you’re not perfectly satisfied, please notify us at Info@artandscience.id. We will do everything that we can to fix the issue.
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